Film Industry in a Time of Transformation: Look back at IFDS Cologne 2024

Last week, usheru had the pleasure of attending both the International Film Distribution Summit (IFDS) and European Works in Progress in Cologne. The organisers deserve a lot of credit for creating a space where industry leaders can explore and shape the future of marketing and distribution.

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usheru Announce New Feature Launch: The usheru Showtime Monitor

The new usheru Showtime Monitor is a tool for film distributors to better see the live showtime data of their new releases. The Showtime Monitor highlights live data of a film release, comparing the contracted cinemas with the actual listed showtimes and flagging gaps if and when they arise.

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Arenas: How to drive more online revenue from Ticket Sales

We break down the most important steps you can take right now to generate more revenue on your website through the most lucrative online revenue streams for arenas. Your website is not simply an online branding exercise. It is a major revenue generator for your venue. Online revenue streams range from ticket sales, to VIP suites to merchandise and concessions and potentially many more.

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Blue Fox Entertainment Sees Record Web Traffic Growth & Conversions With usheru Select Widget

"usheru's Select widget allows us to simplify the ticketing/at home process for consumers by directing them to one page. We chose usheru for the simplicity of it all, and the communication the usheru team provides is a huge plus and so appreciated!"

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3 Key Takeaways from a Very Positive EFM

The usheru team attended the 2024 European Film Market (EFM) at the Berlinale earlier this month where the international film industry once again descended to strike deals and forge networks. The Martin Gropius Bau was the home to most of the market, with talk of a potential move away from Potsdamer Platz on the cards from next year for the main festival. Our key takeaways from a very positive EFM

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Magnolia Pictures Connects Audiences to the Films They Love With Innovative usheru Select

Magnolia Pictures, the renowned US distribution company of creative independent film has added increased interactivity to their promotional toolkit. The team has launched a new usheru-powered Showtimes widget on their webpage for THE PROMISED LAND. 

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Reimagining Film Festivals: What the Screenovators Panel Revealed

Film festivals touch almost every aspect of the value chain, connecting sales, distribution, filmmakers, cinemas and audiences in a unique way. However, festivals often seem undervalued and, in the current climate, underfunded.  Here, Alex Stolz, usheru Head of Content and Film, recaps all of the valuable insights garnered in this fascinating discussion. 

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The Future of Retargeting in Entertainment: Why First-Party Data Outshines Cookies

In a world increasingly concerned about data privacy and the impending end of third-party cookies, those in the entertainment sector—from music, to sports arenas, to movie distributors—must adapt their digital marketing strategies. The solution? First-party data.

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