{"id":3933,"date":"2022-06-09T15:39:04","date_gmt":"2022-06-09T15:39:04","guid":{"rendered":"https:\/\/usheru.com\/?page_id=3933"},"modified":"2024-08-26T05:13:37","modified_gmt":"2024-08-26T05:13:37","slug":"german-films-success-story","status":"publish","type":"page","link":"https:\/\/usheru.com\/es\/german-films-success-story\/","title":{"rendered":"Historia de \u00e9xito del cine alem\u00e1n"},"content":{"rendered":"\t\t
\n\t\t\t\t
\n\t\t
\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"German\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

German Films<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

National Film Body Success story<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\n\t\t\t\t\t\t
\n\t\t\t\t\n\t\t\t\t<\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
\n\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tVisit site\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

What they say<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t

\n\t\t\t\t\u201cPartnering with usheru is really helping us to \u201cOpen the Doors to German Cinema Worldwide\u201d, true to our company mission. The service helps us to provide up-to-date information to fans of German cinema around the world about where and when and how they can find and watch German films, whether in cinemas, at festivals or streaming in their own living rooms. Being able to track and provide exactly this kind of information is of paramount importance to our work.\u201d<\/span><\/span>\t\t\t<\/p>\n\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\tAndrea Schiefer, Director of Administration & Strategic Development<\/span><\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

The challenge<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

German Films wanted to boost international awareness of their catalogue and create a global database of German film fans to retarget for future cinema, digital and festival releases. The main problem that German Films faced was:<\/p>

How do we increase our audience reach, complementing our theatrical presence?<\/p>

German Films were open to exploring a new path to connect directly with audiences and forge a new way to promote their films beyond B2B routes alone.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t
\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

The Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"online\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

National film bodies around the world often don\u2019t have a website where they can promote all their films simultaneously, so creating a singular easy-to-use site for German Films to advertise new releases and collect data on their fan base could allow them to develop more accurate marketing campaigns.<\/p>

\u00a0<\/p>

We\u2019ve built an international database of German film fans to retarget for future cinema, digital and festival releases with the aim to boost awareness of German movies and filmmakers outside of Germany.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

The Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
Austrian films indexed<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
Films indexed<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t+<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
from campaign to VOD<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
Engagement rate<\/div>\t\t\t
\n\t\t\t\t<\/span>\n\t\t\t\t0<\/span>\n\t\t\t\t%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t

Explore other success stories<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t

\n\t\t\t\n\t\t\t\tMovieSites: Conversion Performance Analysis\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead full story\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
\n\t\t\t\t\n\t\t\t
\"\"<\/div>\n\t\t<\/a>\n\t\t\t\t
\n\t\t\t\t

\n\t\t\t\n\t\t\t\tSplendid Film Success Story\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead full story\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t
\n\t\t\t\t\n\t\t\t
\"\"<\/div>\n\t\t<\/a>\n\t\t\t\t
\n\t\t\t\t

\n\t\t\t\n\t\t\t\tMullett Arena Success Story\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t\n\t\t\tRead full story\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

\u201cColaborar con Usheru realmente nos est\u00e1 ayudando a \u201cAbrir las puertas al cine alem\u00e1n en todo el mundo\u201d, fiel a la misi\u00f3n de nuestra empresa. El servicio nos ayuda a proporcionar informaci\u00f3n actualizada a los fans del cine alem\u00e1n de todo el mundo sobre d\u00f3nde, cu\u00e1ndo y c\u00f3mo pueden encontrar y ver pel\u00edculas alemanas, ya sea en cines, en festivales o en streaming en sus propias casas. Poder rastrear y proporcionar precisamente este tipo de informaci\u00f3n es de suma importancia para nuestro trabajo.\u201d<\/p>","protected":false},"author":2,"featured_media":1928,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":"","_tec_slr_enabled":"","_tec_slr_layout":""},"categories":[14],"tags":[18],"class_list":["post-3933","page","type-page","status-publish","has-post-thumbnail","hentry","category-success-stories","tag-national-film-bodies","entry","has-media"],"acf":[],"yoast_head":"\nGerman Films Success Story - usheru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/usheru.com\/es\/german-films-success-story\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"German Films Success Story\" \/>\n<meta property=\"og:description\" content=\"\u201cPartnering with Usheru is really helping us to \u201cOpen the Doors to German Cinema Worldwide\u201d, true to our company mission. The service helps us to provide up-to-date information to fans of German cinema around the world about where and when and how they can find and watch German films, whether in cinemas, at festivals or streaming in their own living rooms. Being able to track and provide exactly this kind of information is of paramount importance to our work.\u201d\" \/>\n<meta property=\"og:url\" content=\"https:\/\/usheru.com\/es\/german-films-success-story\/\" \/>\n<meta property=\"og:site_name\" content=\"usheru\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/usheruhq\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-26T05:13:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.usheru.com\/wp-content\/uploads\/2022\/04\/germanfilms-laptop.png\" \/>\n\t<meta property=\"og:image:width\" content=\"826\" \/>\n\t<meta property=\"og:image:height\" content=\"468\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@usheruhq\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/\",\"url\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/\",\"name\":\"German Films Success Story - usheru\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/usheru.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/media.usheru.com\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/germanfilms-laptop.png\",\"datePublished\":\"2022-06-09T15:39:04+00:00\",\"dateModified\":\"2024-08-26T05:13:37+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/#primaryimage\",\"url\":\"https:\\\/\\\/media.usheru.com\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/germanfilms-laptop.png\",\"contentUrl\":\"https:\\\/\\\/media.usheru.com\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/germanfilms-laptop.png\",\"width\":826,\"height\":468},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/usheru.com\\\/german-films-success-story\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/usheru.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"German Films Success Story\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/usheru.com\\\/#website\",\"url\":\"https:\\\/\\\/usheru.com\\\/\",\"name\":\"usheru\",\"description\":\"Consumer-Connected Entertainment Marketing\",\"publisher\":{\"@id\":\"https:\\\/\\\/usheru.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/usheru.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/usheru.com\\\/#organization\",\"name\":\"usheru\",\"url\":\"https:\\\/\\\/usheru.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/usheru.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.usheru.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/LOGO-4-3-RGB-scaled.jpg?fit=2560%2C2560&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.usheru.com\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/LOGO-4-3-RGB-scaled.jpg?fit=2560%2C2560&ssl=1\",\"width\":2560,\"height\":2560,\"caption\":\"usheru\"},\"image\":{\"@id\":\"https:\\\/\\\/usheru.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/usheruhq\",\"https:\\\/\\\/x.com\\\/usheruhq\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/usheru\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"German Films Success Story - usheru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/usheru.com\/es\/german-films-success-story\/","og_locale":"es_ES","og_type":"article","og_title":"German Films Success Story","og_description":"\u201cPartnering with Usheru is really helping us to \u201cOpen the Doors to German Cinema Worldwide\u201d, true to our company mission. The service helps us to provide up-to-date information to fans of German cinema around the world about where and when and how they can find and watch German films, whether in cinemas, at festivals or streaming in their own living rooms. Being able to track and provide exactly this kind of information is of paramount importance to our work.\u201d","og_url":"https:\/\/usheru.com\/es\/german-films-success-story\/","og_site_name":"usheru","article_publisher":"https:\/\/www.facebook.com\/usheruhq","article_modified_time":"2024-08-26T05:13:37+00:00","og_image":[{"width":826,"height":468,"url":"https:\/\/media.usheru.com\/wp-content\/uploads\/2022\/04\/germanfilms-laptop.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@usheruhq","twitter_misc":{"Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/usheru.com\/german-films-success-story\/","url":"https:\/\/usheru.com\/german-films-success-story\/","name":"German Films Success Story - usheru","isPartOf":{"@id":"https:\/\/usheru.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/usheru.com\/german-films-success-story\/#primaryimage"},"image":{"@id":"https:\/\/usheru.com\/german-films-success-story\/#primaryimage"},"thumbnailUrl":"https:\/\/media.usheru.com\/wp-content\/uploads\/2022\/04\/germanfilms-laptop.png","datePublished":"2022-06-09T15:39:04+00:00","dateModified":"2024-08-26T05:13:37+00:00","breadcrumb":{"@id":"https:\/\/usheru.com\/german-films-success-story\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/usheru.com\/german-films-success-story\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/usheru.com\/german-films-success-story\/#primaryimage","url":"https:\/\/media.usheru.com\/wp-content\/uploads\/2022\/04\/germanfilms-laptop.png","contentUrl":"https:\/\/media.usheru.com\/wp-content\/uploads\/2022\/04\/germanfilms-laptop.png","width":826,"height":468},{"@type":"BreadcrumbList","@id":"https:\/\/usheru.com\/german-films-success-story\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/usheru.com\/"},{"@type":"ListItem","position":2,"name":"German Films Success Story"}]},{"@type":"WebSite","@id":"https:\/\/usheru.com\/#website","url":"https:\/\/usheru.com\/","name":"usheru","description":"Marketing del entretenimiento conectado al consumidor","publisher":{"@id":"https:\/\/usheru.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/usheru.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/usheru.com\/#organization","name":"usheru","url":"https:\/\/usheru.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/usheru.com\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.usheru.com\/wp-content\/uploads\/2023\/08\/LOGO-4-3-RGB-scaled.jpg?fit=2560%2C2560&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.usheru.com\/wp-content\/uploads\/2023\/08\/LOGO-4-3-RGB-scaled.jpg?fit=2560%2C2560&ssl=1","width":2560,"height":2560,"caption":"usheru"},"image":{"@id":"https:\/\/usheru.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/usheruhq","https:\/\/x.com\/usheruhq","https:\/\/www.linkedin.com\/company\/usheru\/"]}]}},"ticketed":false,"_links":{"self":[{"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/pages\/3933","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/comments?post=3933"}],"version-history":[{"count":0,"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/pages\/3933\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/media\/1928"}],"wp:attachment":[{"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/media?parent=3933"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/categories?post=3933"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/usheru.com\/es\/wp-json\/wp\/v2\/tags?post=3933"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}